The customary way to package a cassette is in a plastic Norelco box with an inserted folded card (a J-Card) that contains the album artwork and liner notes. Cassette shells come in a variety of colors. There are also a few options for the colors of Norelco boxes.
National Audio prints J-Cards in three configurations: 3-Panel, 4-Panel, and 5-Panel. All can be printed full bleed both sides on heavy stock. We have also re-introduced the O-Card, the common packaging for a “Cassingle.” To make short runs possible, they are printed one-sided on a heavy card stock.
O-Card: A full-wrap sleeve, open on the ends and shrink-wrapped after the tape is inserted. They are ideal for Cassette Singles.
Click to go to the O-Card Template page and choose the template for the software you use.
3-Panel J-Cards: Include the front panel, spine and flap. In a clear Norelco box all of the exterior is visible through the box. The interior side is usually used for lyrics and credits.
Click to go to the J-Card Template page and choose the template for the software you use.
4-Panel J-Cards: Have an additional panel that folds inside as well as the front panel, spine and flap. It gives more space for band photos and lyrics.
Click to go to the J-Card Template page and choose the template for the software you use.
5-Panel J-Cards: Includes 2 panels that roll-fold inside the front panel. This gives the most area for design and liner notes.
Click to go to the J-Card Template page and choose the template for the software you use.
Please refer to the Artwork Guidelines for how to use templates and submit your artwork for production.
Find the templates for all the packaging on the J-Card and O-Card Templates page.
Find the templates for all the imprinting of the shell on the Imprint Templates page.